Skip to main content

Create a Standard Event Page

Use the Standard page template to create a set up the ticket block and ticket settings for your event. Customize the event capacity, ticket levels, pricing, and more so that you can go live.

Maddy avatar
Written by Maddy
Updated today

The Standard page is a versatile event page type that works well for a wide range of events. With this page type, ticket levels are displayed immediately, so there’s no calendar, list of dates, or dropdown menu for attendees to select from before purchasing tickets. Because of this streamlined layout, the Standard page is ideal for one-day events, multi-day events where attendees check in using the same ticket, and other events that don’t require date-specific ticket selection.

In this article, we’ll walk through how to create a Standard event page and configure your ticket pricing, settings, and options so you can publish your page and start selling tickets with confidence.

Note: TicketSpice offers several different event page types. Depending on how your event is structured, one of the following options may be a better fit:

  • Date-based pages are ideal if your event has multiple days or times and attendees need to choose a specific date or time when purchasing tickets. Click here to learn more about date-based pages

  • Series of Events pages work well if you offer multiple versions of the same event (such as events in different cities) and want attendees to select a specific option from a dropdown before buying tickets. Click here to learn more about Series of Events pages

  • Reserved Seating pages are recommended if you want to allow attendees to select their exact seat, row, or section during checkout. Click here to learn more about Reserved Seating pages

Jump To...

Getting Started

  • From the Pages screen, click Create Page in the top right corner

  • Filter by the Standard type on the left-hand side

  • Find the page template you would like, and click Get Started

  • Add the name of your new event page

  • Add your event's start date and time

  • Select the currency of your page

  • Select the estimated number of attendees for your event

  • Click Create Page


Customize Your Ticket Settings

  • On your event page, scroll to the ticket block

  • Click Edit Ticket Information

  • Select the Standard event type (if this type isn't already selected)

Pro Tip: Before publishing your event, you can switch between the Standard, Date-Based (Calendar), Date-Based (List), and Series of Events page types.

Once the page is published, the selected page type is locked and can’t be changed. Click here to learn more about each page type.

Set an Overall Event Capacity

When you set an event capacity, TicketSpice limits the overall capacity across all ticket levels. You will sell up to the number of tickets you specify across all ticket levels on your page. Once the event capacity is reached, all ticket levels will display as sold out, even if an individual ticket level still has capacity.

Note: In TicketSpice, you can also limit the sales of a specific ticket level, giving this ticket level its own supply cap. This feature can also be used to exclude a particular ticket level from your event's overall capacity. Click here to learn how to set this up.

  • To limit the capacity for your event, toggle on Limit Event Capacity

  • Set the Inventory for your event. This sets the limit of tickets you can sell across all ticket levels

  • Toggle on Publicly display total remaining inventory to display the number of tickets remaining on your live event page. If needed, you can set a threshold so the remaining ticket count only appears once inventory reaches a certain level

  • Click Done to save your changes

Pro Tip: Event promoters will often enable the option to publicly display the total remaining inventory once the remaining supply begins dwindling. Showing the limited amount remaining helps drive urgency to purchase.


Customize Your Ticket Levels

Once you set up your page's ticket settings, you can add and customize the ticket levels for your event page. You can customize the name, description, price, selection settings, and supply for each ticket level on your page.

Note: In this article, we walk through how to set up a Standard ticket level, which is the best option for most events. TicketSpice also offers raffle and donation tickets, which can be useful for specific events.

Click here to learn how to set up a raffle ticket level. Click here to learn how to set up a donation ticket level.

Getting Started

  • On your ticketing page, scroll to the ticket block

  • Click Edit Ticket Information

  • Scroll to the ticket levels section

  • Click Add Ticket Level (or edit an existing ticket level on the page)

  • Name your ticket level

  • Select the Standard ticket type

Customize Basic Settings

  • Open your ticket level

  • Edit the ticket level's Name, if needed

  • Add a Description for the ticket level, if desired. This description appears below the ticket level name and can be used to explain what’s included with the ticket

  • Add an Image that appears to the left of the ticket level details, if desired. For best results, use an image sized 280 × 280 pixels.

  • If desired, add a Sponsor Image that appears below the ticket level details. For best results, use an image sized 280 × 280 pixels.

Customize Price

When setting up your price, you'll need to choose whether the ticket level uses a single price or multiple price points. After selecting an option, you can configure the pricing details for that ticket level. Expand the option you plan to use below to learn how to set up your pricing.

Note: TicketSpice offers multiple ways to price a ticket level.

  • Single Price charges one fixed price for the entire ticket level

  • Multiple Price Points lets you offer different prices within the same ticket level for different audiences, all sharing the same inventory. This works well if you want to offer different pricing for specific groups while managing availability from a single ticket pool.

Set Up Single Price

When you choose the single price option, TicketSpice charges the same fixed price for the ticket level.

  • Select Single Price

  • In the Online Price field, set the price for each ticket. If someone selects multiple tickets, our system will automatically calculate the total based on how many tickets the customer selects

  • Click Add Fee to add a fee to your ticket level. Your event keeps all additional funds you receive from these fees. This option can help to offset your ticketing and processing fees

    • Click the $ dropdown to adjust the fee type. You can set your fee to be a set dollar amount, or a percentage of the ticket price

    • Add the fee

Pro Tip: In addition to adding a fee, TicketSpice offers an option to automatically pass all ticketing and processing fees on to buyers, allowing you to receive the full face value of each order. This option is available for events using Webconnex Payments.

Click here to learn more about this feature!

  • The Box Office Price option lets you charge a different price for tickets sold on-site through the Box Office App. By default, tickets sold online and on-site use the same pricing, but enabling this option allows you to set a separate price for on-site purchases.

    • If desired, toggle on Box Office Price to charge a different price for on-site sales

    • Set the price

    • Click Add Box Office Fee to add a fee to this ticket level. When enabled, set the fee for your on-site sales

  • Use the Visibility field to determine whether this ticket level will appear on your online ticketing page, in the Box Office, or in both. The Box Office App is used to sell tickets on-site

    • Everywhere - this option displays the ticket level both online and in the Box Office App

    • Online Only - this option displays the ticket level online, but not in the Box Office app

    • Box Office Only - this option displays the ticket level in the Box Office app, but not online

Set Up Multiple Price Points

In TicketSpice, you can offer multile prices within a single ticket level for different audiences. This is useful if you want to provide different pricing options for specific groups while keeping everything organized under one ticket level.

For example, you use this option to offer Adult, Child, and Senior pricing under a single General Admission ticket level. Scroll down to learn how to set this up, or click here to explore additional sample use cases and the attendee experience.

  • In your ticket level, select Multiple Price Points

  • Click Add Price Points

  • Set whether you want this ticket level to appear on your online ticketing page, in the Box Office, or in both. The Box Office App is used to sell tickets on-site

  • Click Add Price Point for each price point you want to add

    • Add a Name for the price point

    • Add a Description, if desired

    • Set the Price for the price point


    • Click Add Fee to add a fee to this price point. Your event keeps all additional funds you receive from these fees. This option can help to offset your ticketing and processing fees

      • Click the $ dropdown to adjust the fee type. You can set your fee to be a set dollar amount, or a percentage of the ticket price

      • Add the fee

    • The Box Office Price option lets you charge a different price for tickets sold on-site through the Box Office App. By default, tickets sold online and on-site use the same pricing, but enabling this option allows you to set a separate price for on-site purchases.

      • If desired, toggle on Box Office Price to charge a different price for on-site sales

      • Set the price

      • Click Add Box Office Fee to add a fee to this price point. When enabled, set the fee for your on-site sales

  • Once you had added all of your price points, click Save

Pro Tip: You can edit your price points at any time by clicking Edit Multiple Price Points.

Customize the Selection Settings and Limit the Supply

  • Use the Selection field to limit the number of tickets a buyer can purchase for a specific ticket level

    • The Selection field controls which ticket quantities buyers can choose from at checkout. By default, buyers can select up to 25 tickets per ticket level. You can customize this by setting a new range (for example, allowing buyers to select between 1 and 10 tickets), or by limiting selection to specific quantities only (for example, only allowing buyers to select 2, 4, or 6 tickets). When specific quantities are set, only those exact options will be available for buyers to select.

  • Use the Limited Supply option to limit the number of tickets available for this ticket level. You will sell up to the number of tickets you specify for this ticket level. Once the supply limit has been reached, the ticket level will display as sold out

    • To limit the supply of your ticket level, toggle on the Limited Supply field

    • Set the Inventory for this ticket level

    • Click Publicly display total remaining inventory to display the number of tickets remaining on your live event page. This option will display the number of remaining tickets next to the ticket level's name

    • Click Exclude From Event Capacity if you have an overall event capacity set, and want to exclude this specific ticket level from the overall event capacity

  • Click Done to save your changes

  • Click Save Now in the upper-right corner of your page to save your changes. Click Publish to publish these changes to your live page

FAQs

Can I delete a ticket level?

Yes, you can delete a ticket level by clicking the trash can icon on the right-hand side of the ticket level, and confirming that you want to delete the ticket level.

Can I rearrange my ticket levels?

Yes, you can rearrange ticket levels by clicking and holding the drag handle on the left side of a ticket level, then dragging it to the desired position.

After I create a ticket level, can I adjust the ticket level type? I need to change my ticket level from a Standard ticket to a Raffle ticket

No, once a ticket level is created, its type is locked and can’t be changed. If you need to switch from a Standard ticket to a Raffle ticket (or another type), we recommend creating a new ticket level and selecting the correct ticket level type during setup.

Can I set inventory for each Price Point within a ticket level?

No. Currently, inventory can only be set at the ticket level itself. When using multiple price points, all prices under that ticket level draw from the same overall inventory.

If you need to manage inventory separately for each price, we recommend creating separate ticket levels for each price point on your event page.

Do actions work with ticket Price Points?

Yes, you can apply Actions to individual price points. Price points appear as selectable options when configuring your Actions.

How will the Price Point show in Exports?

You can see the price point a ticket buyer selected in the Tickets Report. In this report, there is a column for the price point, as shown in the image below. Click here to learn more about the Tickets Report.

Where can I see the Price Points?

Price point selections are reflected in the Tickets report, the Scanning App, the Box Office, and your analytics.


Set up Advanced Options for Your Ticket Block

TicketSpice offers several advanced options you can apply to a ticket block to further customize how your tickets are displayed and sold. While these settings are optional, they can be especially useful for certain event types and organizational needs.

You can enable advanced options such as enabling ticket categories, setting tax-deductible values, hiding ticket prices or fees, and limiting the total number of tickets a buyer can add to a single order.

  • Scroll to the ticket block

  • Click Edit Ticket Information

  • Scroll to the Advanced Options dropdown, and click this dropdown

  • Customize your settings, if desired

    • Toggle on Enable Ticket Categories to organize your ticket levels into different categories. This option works well if you offer many different ticket levels, and you want to organize these levels for attendees in a easy-to-navigate format. Click here to learn how to use this feature

    • Turn on Enable Tax Deductible Values if you are a non-profit and want to enter a tax deductible value for your tickets. When this option is turned on, add a tax deductible value for each ticket level

    • Click Hide Price to hide the price of your tickets on the right-hand side. If you select this option, attendees will still be charged for the price of the ticket. If you use this option, we recommend including the price of your tickets somewhere in the ticket level name or description, so ticket buyers know the price for a ticket

    • Click Hide Fees to hide the price of your tickets on the right-hand side. If you select this option, attendees will still be charged for the price of your fees. If you use this option, we recommend including the fee price somewhere in the ticket level name or description, so ticket buyers know the price

    • Click Limit Tickets Per Order to limit the tickets a ticket buyer can purchase in a single order. This limits the total number of tickets a ticket buyer can purchase across all ticket levels

  • Click Done to save your changes

  • Click Save Now in the upper-right corner of your page to save your changes. Click Publish to publish these changes to your live page


Collect Information for Each Attendee Attending Your Event

TicketSpice allows you to collect information for each attendee attending your event. When enabled, buyers are prompted to provide the selected information for every ticket they purchase. You can add optional or required fields to collect details such as the attendee’s name, email address, phone number, and more.

  • On your event page, scroll to the ticket block

  • Find the ticket level where you want to request information

  • Click Add a Question if you haven’t added a question yet. If there's already a field on the ticket level, hover over this field and click the green + icon to add a new question

  • Select the field you want to add

  • Customize the field

Pro Tip:TicketSpice offers a variety of field types you can add to a ticket level, including questions that collect personal information, questions about attendee preferences, and display-only elements that share additional details with attendees. Click here to learn more about all of the available question and field options.

Did this answer your question?