You can use the Email Center to send mass emails to past, current and potential attendees. You can also upload email lists from a previous ticketing provider or from other email platforms where you have collected email addresses. The Email Center even allows you to track who has clicked a link included in your email to sign up for an upcoming event.
Email Center Pricing
Emails sent from the Email Center are $0.02 per email recipient and will require a card on file to use. This feature will be billed every 30 days for any emails you sent out during that billing period.
We'll show you how to do all of this and more, in the article below.
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Get started
From the Pages screen, hover your mouse over Email Center in the top navigation bar
Select Emails from the dropdown
Click the Create Email button
Configure the email
Name your email - This is for internal and reporting purposes only
Select who you would like to send your email to.
You can either select Past Registrants, in which case you can select a page or multiple pages worth of past attendees the email can send to
Or, you can select to Manually Enter or Import emails - In which case, you can paste in a list of email addresses separated by spaces, commas, semicolon or place each email on a separate line
You can toggle the Show "Buy Now" button to include a button that links to one of your ticketing pages and the system will track what ticket buyers clicked the button and purchased tickets
Click the Continue button
Also, if you choose Past Registrants instead of Manually entering or Importing emails, you can choose which past page or pages you'd like to send the email to
If you only select one page, then you can drill down even further to send to just a specific ticket level for that page. If you select multiple pages or import, then it disables that option (shown below)
Customize your email
Enter what you would like the email Subject line to be
Enter the name the email will appear to be from in the From Name field
Enter the Reply-to Email address - If attendees respond to the email, this is the email address their responses will send to
Write your email message. You can use the text editor options to further customize your text
Review and schedule your email
Notice how many recipients the email will be sent to
Choose whether you'd like for the email to Send Immediately or if you'd like to Schedule the email - in which case you can choose a future day and time for the email to send
Review the look of your email and click the Send Email button
NOTE: If you chose Send Immediately, it will take 3-5 minutes (sometimes longer) for your email to send. Once the email has been sent, the status will update to Sent and the recipient numbers will update as well.
Send a test email
If you chose to schedule your email for a future date and time, you can go and send yourself (or someone else) a test email of it to assure it looks and functions as you'd hope
From the Pages screen, click Email Center from the top navigation bar and select Emails from the dropdown
Click the Scheduled tab and click the email icon next to it that says Send Test when you hover your cursor over it
Enter the email address you'd like to send the test to
Edit your scheduled email
If you have scheduled an email to send in the future, you still have time to make edits or to stop the email from sending. Here is how:
From the Pages screen, hover your mouse over Email Center from the top navigation
Select Email
Click the Scheduled tab
Click the pencil icon next to the email you'd like to edit (or you can click the trash can to delete it)
Make whatever edits you need to and then click the Continue then the Review and Schedule button then click Send Email
3 Tips for creating an email that drives revenue
Grab the reader's attention with a compelling subject line: The subject line is the first thing that recipients will see in their inbox, so make sure it's attention-grabbing and relevant to the content of the email. Avoid using spammy-sounding phrases or all-caps text, as these may trigger spam filters.
Keep the message concise and clear: People are bombarded with emails every day, so keep your message short, simple, and easy to understand. Make sure the main message is communicated early on in the email, so readers don't have to scroll or search for it.
Make the call-to-action clear: Whatever action you want your recipients to take, make sure the call-to-action is clear and easy to find. Remember! If you have Tracking enabled, we automatically include a button at the bottom of your email prompting customers to click.