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Enrich Attendee Data with Contact Insights (3rd Party Data Enrichment)

Learn how Contact Insights pricing works, how to turn the feature on, and how you'll use it to filter attendees by demographics, interests, and other enriched data.

Written by Ashley

Contact Insights enriches your attendee data with third-party demographic, interest, and behavioral information, giving you a clearer picture of who's buying tickets to your events. With this data, you can sharpen your marketing, build targeted segments, and show sponsors real proof of your audience.

In this article, we'll cover Contact Insights pricing, how to enable the feature, and how you'll filter attendees using the data it provides.

Warning: Contact Insights is not currently available. We plan to make this feature available again soon.

Contact Insights Pricing

Contact Insights costs $9 per month plus $0.10 per enriched contact.

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Contact Insights Pricing

Before you turn on Contact Insights, here's how billing and enrichment work.

  • You're billed $9 per month plus $0.10 for each contact we successfully enrich

  • We screen your contacts by email address to match them with available 3rd party data

  • On average, 55%-65% of contacts can be enriched with available data

  • Enrichment for your existing contacts typically finishes within minutes to a few hours, depending on how many contacts you have

  • New contacts are enriched in real time once Contact Insights is active

Note: An active plan is required each month to keep real-time enrichment and filtering active.


Enable Contact Insights

This section covers how to turn on Contact Insights and choose which contacts to enrich.

Pro Tip: When Contact Insights is enabled, our third-party data service searches for information associated with the email address. If available, it will include any of the following data points:

  • Estimated income

  • Purchasing behavior

  • Household size

  • Age and gender

  • Number of children

  • Social media profiles

  • Education

  • Interests and hobbies

  • Linkedin & X (Twitter) profile photos, bios and links

  • Select Contacts from the top menu bar

  • Click Get Insights on the left-hand side

  • Review the pricing details and click Start using Contact Insights

  • Choose whether to enrich all contacts or only enrich contacts added during specific years

  • Click Confirm sign up and enrichment

Note: Going forward, we'll automatically attempt to enrich all new contacts in real time. You'll only be charged for contacts that are successfully enriched.


View Contact Insights for a Contact

Pro Tip: When you use Contact Insights, TicketSpice checks each contact’s email address for associated data. You’ll see one of the following icons based on the results.

  • : No contact insights are available for the contact

  • : Additional information was found, and the contact was enriched

  • Select Contacts from the top menu bar

  • Click the eye icon next to the contact you want to view

  • If there are contact insights for the contact, you will see them in their contact profile


Filter by Contact Insights

Once your contacts are enriched, you'll be able to filter and export contact lists using Contact Insights data such as estimated income, interests, household size, and more.

  • Select Contacts from the top menu bar

  • Scroll to the Insights section

  • Select an Insights filter, then choose the criteria you want to use to narrow your contact list

Note: Contact Insights data can only be used to filter your contacts. These specific datapoints cannot be exported. However, you can export the contacts themselves and send targeted communication to them.


Send Targeted Communication Based on Contact Insights

You can filter and export a list of contacts based on Contact Insight data and send targeted messages through an email blast or drip campaign.

  • Select Contacts from the top menu bar

  • Scroll to the Insights section

  • Select an Insights filter, then choose the criteria you want to use to narrow your contact list

  • Click Download Contacts

  • Copy the list of emails in this contact list

  • Create an email blast or drip campaign. Select the Import Contacts option, and paste the list of contacts

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